OOMDIVASOnline Marketing Divas · IIM Calcutta alumni
About

Online Marketing Divas

OMDIVAS is a women-led digital marketing company of IIM Calcutta alumni, formerly Digital Marketing Helpline. We run real campaigns for real businesses every day — and teach exactly what works, live.

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Women-led team
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Max students per batch
0:1
Weekly mentorship
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IIM Calcutta alumni on the team
The team

Meet the Divas

A women-led team of IIM Calcutta alumni. You learn from, and work with, the people who run the campaigns.

Swati Bilotia
Swati Bilotia
Founder & CEO · IIM Calcutta

Leads the OMDIVAS team: strategy, content systems and the AI-Powered Digital Marketing Mastery cohort.

Arushi Gupta
Arushi Gupta
Digital Marketing · IIM Calcutta

Campaign execution, analytics and client success.

How we work

Bringing your vision to life

The same five-step loop we run for clients is the one we teach in class.

  1. 01
    Discovery & Analysis

    We audit your funnel, competitors and numbers before touching a single ad.

  2. 02
    Strategic Planning

    A 90-day plan with channels, budgets, creatives and clear KPIs.

  3. 03
    Campaign Implementation

    Tracking, landing pages, creatives and campaigns go live in week one.

  4. 04
    Monitoring & Optimization

    Daily kill/keep decisions. Budget flows only to what converts.

  5. 05
    Review & Iterate

    Monthly reviews, honest reporting, and a sharper plan every cycle.

Company benefits

A team of experts dedicated to innovation and technology

We stay ahead of trends in digital marketing, business consultancy and security so you get top-notch solutions. Call us on +91 98307 97914.

  • ✓Digital marketing services
  • ✓Business consultancy services
  • ✓Security services
  • ✓Returning customers and positive feedback
  • ✓Productivity at work
  • ✓24x7 support
  • ✓Non-disclosure agreement
Talk to us
Discussion

Discussion

The first step is a discussion about your business requirements, vision and goals. We work with you to understand where you are today and what you are trying to achieve.

Conceptualization

Conceptualization

Our project team brainstorms and develops concepts. We study industry practice, identify strategies that work, and understand the challenges companies face so the solution is tailored to you.

Comprehensive strategy

Comprehensive strategy

We consolidate the ideas into one strategy and present it to you, then fine-tune it together. A detailed plan lays out every step from start to finish.

Implementation

Implementation

Campaigns, tracking and creatives go live in week one, with quality checks before anything is published.

Testing & evaluation

Testing & evaluation

A dedicated team of testers reviews every aspect of our work with great care before it goes live.

Support & updates

Support & updates

Email, chat and phone support on every service, plus regular updates on progress and results.

Book a free 1-on-1 demo class

40 minutes with an IIM Calcutta alum. We teach one real module, map your roadmap, and tell you honestly if the course is right for you.